How Information Architecture Defines Your Brand Positioning Information architecture (IA) is all about organizing the content of your product, whether it’s a website, app, or even…
The Indispensable Role of Customer Support in Upholding Brand Integrity
Customer success and support are crucial elements of the overall user experience of any product. Rob Armstrong discusses how product and customer teams can collaborate to…
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Top Strategies for Manufacturers Embracing Agile Product Development
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A Surprising Turn of Events!
Oops! Sorry about this! The page you’re looking for can’t be found. Maybe try searching for it? Search Mind the Product What were you looking for?…
Crafting a Comprehensive Marketing Blueprint: A Step-by-Step Guide
— Marketing Strategy Template: How to Create a Marketing Plan Master marketing strategy with our free template. A marketing strategy template is a pre-designed framework that…
ACCELERATING YOUR ASCENT IN THE PRODUCT MARKETING CAREER PATH
If you want to climb the product marketing career ladder faster, here are five tips that will help you get there. These strategies can be adapted…
Maximizing Product Strategy in Tight Financial Times (Part 1 — Seed)
The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) Every company needs a solid product strategy, especially when investor funding and…
Empowering Entrepreneurs: Essential Tools For Accounting Software Success
Empower your entrepreneurial journey with essential tools for accounting software success. Streamline your accounting process, automate tasks, track expenses, generate professional invoices, streamline financial reporting, manage…
A Deep Dive into Co-branded Card Issuance — Part II
Co-branded Card Issuance Experience Design In the first part of this series, we discussed the rationale behind co-branded cards and what it takes for banks to…