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Technology
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Service Selection Made Simple: Criteria For Choosing The Right Legal Software Partners
Looking to choose the right legal software partner? This article simplifies the process with criteria to consider, from functionality to customer support.
product-marketing
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Mastering the Path to a Career as a Product Marketing Manager: Essential Tools and Resources Included
How to Become a Product Marketing Manager [+Tools and Resources] Embarking on a career as a product marketing manager involves a mix of education, skill development,…
branding
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Introducing the Team Behind Intercom’s Brand Studio: Shaping Our Brand’s Evolution
As your business grows, your brand naturally matures too. We spoke with some of the creative minds behind Intercom’s branding and our recent brand refresh project.…
product-strategy
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Artificial Intelligence and Product Strategy Insights with Andrew Martinez-Fonts, VP of Product at Honeysales
Andrew Martinez-Fonts, VP of Product at Honeysales and an experienced leader in companies like Yelp and eBay, recently spoke at the Pendomonium + mtpcon Roadshow about…
user-experience
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agile
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Journey from Concept to Completion: Five Agile Techniques for Swift Development in Manufacturing
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product-marketing
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marketing
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HOW EFFECTIVE PRODUCT MANAGEMENT PAVES THE WAY FOR MARKET DOMINANCE
Creating a leading market company involves many factors, but at the core are the products, making product management essential for market leadership. While everyone knows the…
branding
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Three Former U.S. Brands Thriving in Japan’s Marketplace
Welcome to btrax.com! To make your experience more relevant and functional, we use cookies. Please review our Privacy Policy for more details. Formerly based in San…