As businesses continue to evolve, understanding the Voice of the Customer (VoC) remains crucial. VoC helps you grasp what your customers need now and in the…

Join our podcast hosts, Lily Smith and Randy Silver, as they engage in deep conversations with some of the leading figures in product development worldwide. Every…

FRAMEWORKS July 19, 2024 Unlocking the secrets of UX by Javier Andrés Bargas-Avila Javier Andrés Bargas-Avila, the UX Director at Google, introduces a user journey framework…

How to Implement a 2-Hour Design Sprint to Solve Complex Problems Imagine solving major product issues in just two hours instead of five days. Seems unlikely,…

Wondering how to measure Martech’s success? Not sure what metrics you should use? You’re in the right place, because that’s exactly what this article covers. Let’s…

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The True Value of AI in Product Management: Insights from Dr. Bart Jaworski In a recent episode of airfocus’s Top PM Voices webinar series, Dr. Bart…

Building a Great Product Management Organization Over the past eight years, I’ve helped C-Suite leaders at various companies, from Fortune 10 giants to growing SaaS businesses,…

As a SaaS professional, you’ve probably wondered, “What’s tech product management?” and how it differs from traditional product management. This guide explores technical product management and…

Customer Onboarding Checklist Completion Rate: 2024 Benchmark Report Which SaaS industry has the highest customer onboarding checklist completion rate? Which has the lowest? Do larger companies…